Local moms & Toyota collect children's books for charity


It's been so well researched and widely documented: Babies. Need. Books. So I was genuinely inspired to act when Toyota contacted me about partnering on a book drive in honor of National Read a Book day on September 6th. After weighing my options, I decided against a traditional book drive in which people have to actually leave their home to drop off the books at a central location. Our lives are so busy. Why make it any more difficult than it needs to be, right?!

Instead, I ran a fully mobile book drive with door-to-door service. Generous moms from all over the city set out their gently used board books for babies and toddlers. And I drove around from doorstep to doorstep, collecting their donations for Easterseals of Southeastern Wisconsin.

The friendly folks at Toyota dropped off this gorgeous 2017 Sienna for us to run around town in. And the day has officially arrived where I feel super-cool in a mini-van.

But seriously, look at this gorgeous vehicle: